Sustainability Strategy


Our Business Model

In 2022, FibraShop decided to innovate by introducing a new comprehensive, cross-sectional business model. We intend this not only to ensure the company’s profitability but to support us in a structured, organized growth strategy with well-defined targets, designed to benefit the entire community. We have called this strategy “ Centros de Vida.”

We know how urgent it is to take measures to mitigate the impact of climate change. But because this is one of the goals of the Sustainable Taxonomy of Mexico (STM), this document also recognizes other needs that all Mexicans are facing today. Now, we can see how our business model is aligned with sustainable priorities in our own country (table 1.5. STM environmental and social goals).

The hiring and salary measures we are introducing were designed with SDG 8 and 10 in mind—”Decent Work and Economic Growth” and “Reduced Inequalities,” as well as a set of statistics published on Mothers’ Day 2023 by INEGI, indicating that Mexican mothers have an average of two children each, meaning households consist of an average of 3-4 members. Considering also that CONEVAL’s “Analysis Document on Multidimensional Measurement of Poverty 2022,”* found that an individual requires 4,158 pesos per month to meet their basic dietary and non-dietary needs, this means that  a Mexican family must earn an average of 14,500** pesos per month. 

FibraShop is taking firm steps to help address the most pressing needs Mexicans face today.

For this reason, our  Centros de Vida are conceived not only as way to fulfill our ESG strategy, but also to offer better opportunities to our entire value chain.

How will we do it?

Our Centros de Vida are designed around to three basic aspects: environmental, social, and corporate governance, these three work together in the sense that the success of one is reflected in the others.  To guarantee this, we have established a series of steps which we will describe below. In their design, we identify both internal and external needs, evaluate the viability of their execution, and ensure that they are aligned with current needs in our country, as established in the Sustainable Taxonomy of Mexico. 

This new business model represents a solid commitment to sustainable development and the well-being of our community, an reflects our firm commitment to making a positive difference for our country.  We are excited about what the future holds, and we look forward to working together to build a better tomorrow.